There’s a strong link between diet and behaviour

Breakthrough Feeding Guide

As humans, we recognise that our emotions and moods affect our behaviour. Thanks to science, we recognise that these are influenced by experience and the balance of key neurotransmitters in our brains. When it comes to a dog’s behaviour, the exact same science applies. Clinical studies show that in healthy dogs balanced neurotransmitters enable them to think clearly and to be receptive to learning and training.

One of the most important neurotransmitters is serotonin, as this can help to control mood and sleep and has been shown to influence behaviours related to anxiety, stress and fear in the dog. L-Tryptophan, provided in Breakthrough StartUp, is a serotonin precursor.

Breakthrough StartUp is clinically proven to help maintain and support learning ability and social interaction alongside appropriate behavioural therapy.

Feeding Instructions:

• Gradually introduce Breakthrough StartUp over 7—10 days. Avoid any additional supplements, treats or chews as these may reduce the effectiveness of the diet and can lead to weight gain.
• Breakthrough StartUp is designed to be fed twice a day. Follow the feeding guide and split the recommended daily amount into two equal portions: serve one in the morning and one in the evening.
• Ensure a fresh supply of water is always available. Store in a cool dry place.
• For optimal results, feed Breakthrough StartUp for at least 6 months. After this, you can switch to Breakthrough FollowUp if preferred.